HVAC PPC Solutions
Targeted advertising strategies built for HVAC contractors
Seasonal Campaign Optimization
Adjust bids and budgets based on heating and cooling seasonal demand peaks.
Emergency Service Ads
Target urgent searches with 24/7 ads that capture emergency repair calls.
Service Area Targeting
Precise geographic targeting to reach customers in your exact service zones.
Equipment-Specific Ads
Target searches for specific HVAC brands, models, and equipment types.
Call Tracking & ROI
Track every call generated from ads to measure true return on investment.
Bid Management
Optimize bids for maximum leads while controlling cost per acquisition.
Our PPC Process
A proven methodology that maximizes your advertising ROI and lead quality
Campaign Strategy
Develop a targeted PPC strategy based on your goals, budget, and competitive landscape.
Campaign Setup
Create optimized campaigns with targeted keywords, compelling ads, and proper tracking.
Launch & Monitor
Launch campaigns and monitor performance daily to ensure optimal results.
Optimize & Scale
Continuously optimize based on data and scale successful campaigns for maximum ROI.
HVAC PPC Questions Answered
Everything you need to know about our HVAC PPC services
How much should I budget for HVAC PPC ads?
Most successful HVAC contractors invest $2,000-$10,000+ monthly in PPC. We recommend starting with $3,000/month to be competitive for emergency and seasonal searches.
Can PPC work for both residential and commercial HVAC?
Yes! We create separate campaigns for residential emergency repairs and commercial HVAC services, each optimized for different keywords and bidding strategies.
How do you handle seasonal HVAC demand?
We adjust budgets and campaigns seasonally - boosting AC repair ads in summer, heating ads in winter, and maintenance campaigns during shoulder seasons.
What's the typical cost per lead for HVAC PPC?
HVAC leads typically cost $50-$200 depending on service type and competition. Emergency repairs tend to be more expensive but convert at higher rates.
Do you target competitor searches?
Yes, we can target searches for competitor HVAC companies when appropriate, helping you capture customers considering other options.